Skincare ABC’s: Ingredients you should know about

Hello everyone!
I’m so excited to start a dedicated series on The Amanda Kennedy Blog– especially this one. To be honest, I am a die-hard skincare junkie, and spend more time researching and learning about skincare than just about anything else. After all, your face is the first thing you put forward out into the world- so you may as well take good care of it!
Unfortunately, the world of cosmetics and skin care can be insanely overwhelming. There are hundreds of thousands of different products, different brands, and so many claims made about and by every single one of them. With the hordes of information out there, it can be difficult to identify which products you need, and which ones are a total waste of money. Lucky for you, I enjoy the subject so much, I’ve done a lot of the research for you 😊
As I have mentioned before, I spent my college years studying in the sciences, and received my bachelor’s degree in Genetics, as well as a Master’s degree in Genetics. You may be wondering what one earth genetics has to do with skincare- but the answer may surprise you. In order to study genetics, you must study years of biology, chemistry and biochemistry. This knowledge, coupled with my years of laboratory experience, has helped me decipher the cosmetics industry in a way I believe to be incredibly beneficial. I approach skincare with a very scientific mindset, mainly by reading scientific journal articles and other published (and peer-reviewed) research. This information arms me with scientific evidence that things are “good” or “bad” for my skin, which comes in handy when shopping for products.
Without further ado, I’d like to introduce my very first blog series here on The Amanda Kennedy Blog– The Skincare ABC’s! Every week, I will introduce you to a skincare ingredient, explain its importance, how it works, “good” products that include it, and what makes the ingredient so special. I’ll be going through a list of 26 ingredients- one for each letter of the alphabet. I hope this information will help you make more informed decisions about what products are right for you- and which ones might be a waste of money, or worse- harmful to your skin!
Be sure to subscribe to my blog, or check back next week for the first post of the series- “A” is for alpha-hydroxy acids.
-Amanda Kennedy

Follow along on IG: @amandadev4